Switching To Satellite - KLTV.com - Tyler, Longview, Jacksonville |ETX News

11/21/2007-East Texas

Switching To Satellite

Dish network and Direct TV have a growing market. One reason:football. The NFL network is only offered in East Texas on satellite because local cable companies say they can't afford the cost of their programming. Many East Texans are saying goodbye to cable.

Brad Armendaize of Mineola is pumped for next week's Cowboys-Packers showdown.

"I'll definitely be watching it," said Brad, "My wife is a packers fan since she is from Wisconsin. I was on Suddenlink. I upgraded to Direct TV and it's been great."

He's just one of many East Texans making the switch to satellite.

"We have started to see it climb back up," said Eric Moretz, office manager at Creel's TV Place.

At Creel's they're seeing a steady stream of folks looking to make the switch before the big game. 

"Typical customer will be upset because they are used to watching the cowboys on their local network," said Moretz, "If they want the NFL network they are going to switch to get it."

Creel's 70 technicians do about 4 to 6 satellite installations a day in Tyler, Longview, Texarkana, Oklahoma, and Dallas. 

"Cheaper, just as efficient or maybe even more. Gives you a better picture, you have a choice running two TV's," said Lead Tech Jimmy Ross at Creel's TV Place,"Satellite is way past cable TV."

"People are switching over for the NFL package to watch football," said Moretz.

Whether or not football will keep this scramble for Satellites going, for now, they've got at least one very satisfied customer.

"It's great," said Brad.

From Nielsen Media research last July: about 35% of Smith and Gregg County residents are on satellite but in Cherokee and Rusk Counties, that number is nearly 60%.

Danielle Capper, Reporting. dcapper@kltv.com


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