Procter & Gamble hosted its third ponytail donation event Monday afternoon
in support of the Pantene Beautiful Lengths program.
their family and friends and the local community gathered in the Tower Gardens
at the P&G General Offices to donate more than 400 ponytails to benefit the
cause, which creates free real-hair wigs for women undergoing cancer
Hair styling was
provided by over 30 local hair stylists who volunteered their time to help cut
and style the hair that was donated.
Walter Geiger, General Manager and Vice
President of North American Hair Care at Procter & Gamble, was in attendance
to support the program and provided the opening remarks.
"P&G has a
longstanding tradition of giving back to the community, to touch and improve
lives of people," said Geiger. "In particular, the goal of the Pantene
Beautiful Lengths program is to truly make a difference, and is a wonderful
example of how we bring the company's purpose to life. We also understand the
unbelievable role hair plays in a woman's life and how it provides
self-confidence and maintains one's self-esteem; therefore, we decided to create
a program that provides free real-hair wigs to women undergoing cancer
treatments. I believe our philanthropic efforts help to improve lives, and
allow us to come together and make a difference."
The event once
again kicked-off the countdown to the second "National Donate Your Hair
Day" taking place on September 7, 2013, benefiting the Pantene Beautiful
Lengths program. Pantene and Seventeen magazine are partnering again to
continue this annual day of giving where people nationwide are encouraged to
cut and donate their hair.
Created in 2006,
Pantene Beautiful Lengths inspires people to grow, cut and donate their healthy
hair to create free, real-hair wigs for women who have lost their hair due to
cancer treatments. To date, Pantene Beautiful Lengths has received nearly
500,000 hair donations from generous men, women, and children. The American
Cancer Society distributes the wigs through their nationwide network of wig
banks at no cost. Since the start of the program, 28,000 real-hair wigs have
been provided to female cancer patients.
to donate hair to Pantene Beautiful Lengths are:
Each hair donation must be at least 8 inches long.
Hair may be colored with vegetable dyes, rinses and semi-permanent dyes. It
cannot be bleached, permanently colored or chemically treated.
Gray hair is difficult to use in the wig-making process, so hair may not be
more than 5% gray at the time of donation.
Monday, September 1 2014 2:00 AM EDT2014-09-01 06:00:48 GMT
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