Blue Bell announces new flavor sure to please the Southern palat - KLTV.com - Tyler, Longview, Jacksonville |ETX News

Blue Bell announces new flavor sure to please the Southern palate

Blue Bell announced a new yummy ice cream flavor, Red Velvet Cake. (Source: BlueBell.com) Blue Bell announced a new yummy ice cream flavor, Red Velvet Cake. (Source: BlueBell.com)
TYLER, TX (KLTV) -

Blue Bell Ice Cream is known to many, especially in the south, to produce fan-favorite flavors such as 'Southern Hospitality,' 'Peaches and Homemade Vanilla,' and 'Tin-Roof.' Now, the popular dessert maker has announced its latest cold and creamy concoction: 'Red Velvet Cake.'

"We're cranking out a whole lot of Red Velvet Cake Ice Cream to meet the expected demand," said Carl Breed, director of marketing for Blue Bell. "I think this flavor is going to be a big hit with Blue Bell fans. Our ice cream tastes just like a red velvet cake as there is a hint of red velvet flavor in the ice cream, but you have the extra tastiness of actual pieces of red velvet cake mixed in. The cream cheese swirl ties it all together quite well."

Red Velvet Cake ice cream will be available in stores this May. Half gallons and pints will be available.

Other yummy cake flavors Blue Bell offers are 'Birthday Cake' and 'Strawberry Banana Pound Cake.'

"You can't go wrong combining two popular desserts like cake and ice cream," Breed added. "Many people top a slice of cake with ice cream. With a flavor like Red Velvet Cake you have the best of both worlds in one half gallon."

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