WEB EXCLUSIVE: 'Piper the Puppy' to help children in disaster si - KLTV.com - Tyler, Longview, Jacksonville |ETX News

WEB EXCLUSIVE: 'Piper the Puppy' to help children in disaster situations

EVANSVILLE, IN (WFIE) - American Red Cross is launching a new tool to help local children who are affected by disasters such as house fires, tornados and floods.  It's a stuff animal called 'Piper the Puppy' and he aims to help children cope with loss and tragedy post-disaster.

"Last year, 2,212 individuals received assistance in our region. Of those, 997 were children," said Regional CEO with the American Red Cross, Matt Bertram. "Of more than 2,000 clients, almost all fall below HUD guidelines for extremely low income, meaning without the Red Cross, most wouldn't ever recover financially after a fire, flood or tornado."

Piper the Puppy aims to offer those 997 children served in the past 12 months a new friend to hold, hug and know that a brighter tomorrow is possible, while their family knows the Red Cross will be there for them, aiming to meet their emergency needs and help them get back on their feet post-disaster.

Not only will Piper the Puppy bring comfort to kids on the scene of a disaster, he also serves as a new and creative way to raise money to support the families who are also affected with direct assistance like food, clothing, shelter, mental health counseling and more.

German American is helping the Red Cross bring this program to the southern Indiana area with one goal, to engage the community to adopt Piper the Puppy and help put him into the arms of a child in need.

"As a community focused financial services company, giving back is engrained in our culture. Our local Red Cross chapters work tirelessly to help our communities. We're proud to partner with them in a program that will help children and families directly impacted by tragedy in our communities," said Mark Schroeder, Chairman and CEO, German American. "We encourage customers to visit our offices and donate to adopt Piper the Puppies and we'll match every donation dollar for dollar."

The public can help the Red Cross by adopting Piper the Puppy for a $100 donation. Each $100 donation will place a custom imprinted puppy into the hands of a volunteer to deliver to an area child on the scene of a local disaster.

100% of each Piper the Puppy donation will be used to assist local families affected by disaster and help meet their emergency needs of food, clothing, shelter, prescriptions, mental health counseling and more.

"The more Piper the Puppy adoptions we can make happen, the more vital funding we'll have to help the increasing number of people right here in our community that are turning to the Red Cross post-disaster," said Bertram.

Adopt yours today by calling 812-471-7200 or visiting Piper the Puppy's page on the Red Cross website.

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