The United Way of Tyler/Smith County has announced a new challenge to raise money for the community. Volunteers, children, and a dog were in downtown Tyler today to urge East Texans to pitch in. The effort is called "10 for 10." The campaign chair says if East Texans donate $10,000 to the United Way by the end of the year, an anonymous local corporation will match that amount. If you'd like to help, you can make a donation at the Tyler Police substation in Broadway Square Mall or directly to the United Way.